ASUS sets the stage for CES 2026 with its Always Incredible virtual launch, a showcase built around the company’s expanding vision of Ubiquitous AI. As the company continues shaping the trajectory of next-generation computing, ASUS outlines how intelligent systems will influence productivity, creativity, and everyday digital life. More details about the initiative are highlighted on
ASUS.
A New Chapter of Adaptive AI PCs
At the center of the upcoming showcase is a fresh wave of adaptive AI PCs powered by advanced NPUs engineered to deliver seamless performance and context-aware intelligence. Rather than treating AI as an add-on, ASUS integrates it deeply into system workflows, enabling more responsive interfaces, accelerated processing, and collaborative features that evolve alongside user behavior. These devices aim to establish the foundation for future productivity tools that think and react with greater autonomy.
An Expanding AI Ecosystem Across Work, Creativity, and Life
ASUS will highlight a comprehensive ecosystem built around three scenarios: Workspace AI, Creator AI, and Everyday AI. Each scenario demonstrates how AI-driven computing and cross-device intelligence can streamline tasks, unify systems, and deliver meaningful results across various environments. Whether coordinating secure workflows, supporting artistic experimentation, or simplifying household routines, ASUS envisions an ecosystem where AI remains quietly connected and consistently helpful.
Workspace AI: Smarter and More Secure Flow
The Workspace AI segment focuses on balancing power and practicality. ASUS introduces solutions that combine cloud-based intelligence with on-device processing for enhanced workflow automation and reinforced security. The aim is to reduce friction in everyday tasks while giving businesses more adaptive tools that respond dynamically to data and context. From streamlined coordination to predictive support features, these technologies are designed to push professional efficiency to new territory.
Creator AI and Everyday AI Take Center Stage
Creator AI technologies highlight tools that empower users to build faster, experiment freely, and iterate without technical barriers. ASUS integrates AI-accelerated creative software and smart performance tuning to give artists and designers more fluid control over their ideas. Meanwhile, Everyday AI introduces compact devices and connected systems that improve mobility, communication, and convenience. Together, they emphasize ASUS’s long-term goal of bringing intuitive intelligence into every part of the daily experience.
The Always Incredible virtual launch will stream globally on January 6, 2026, and all showcased products will also be available for hands-on exploration at the ASUS & ROG CES 2026 Media Showroom in Las Vegas. Attendees can preview next-generation Copilot+ devices, versatile mini PCs, and new AI-ready companions. ASUS reaffirms its commitment to driving AI’s real-world impact, offering technologies crafted not only for peak specifications but also for usability, creativity, and comfort. Pricing and availability details for the new lineup will be revealed throughout the event as ASUS continues guiding its vision for an intelligent, interconnected future.
| Technical Specs / Details | Description |
|---|---|
| Event Name | ASUS Always Incredible Virtual Launch – CES 2026 |
| Date & Time | January 6, 2026 – 09:00 PST / 17:00 GMT |
| Key Focus | AI-driven devices, adaptive NPUs, ecosystem-wide AI integration |
| Main AI Scenarios | Workspace AI, Creator AI, Everyday AI |
| Showroom Location | The Venetian Expo, Level 3, San Polo 3403 |
| Showroom Dates | January 5–8, 2026 |





