While there’s no shortage of tools for SEO gurus, social media consultants, and digital marketers, the only problem is that these tools are only available as downloadable desktop software apps. Digital marketers are always on the clock, whether it’s a weekend or a weekday. Unfortunately, they may not always have access to their desktops and laptops.
The good news is that technology has made their work easier through the invention of handy mobile applications. Here are some must have apps for digital marketers.
Buffer, Hootsuite, and Related Apps
As a digital marketer who performs any social media marketing, staying updated is crucial. Hootsuite allows you to schedule posts for networks like LinkedIn, Facebook, Twitter, and Instagram. You can also access an advanced reporting function at a cost.
Buffer is a user-friendly scheduling tool just like Hootsuite. You can add messages to the queue once you determine how often and when to publish posts.
Sprout Social allows you to stay connected with all your social media networks in one place. Moreover, you can easily access analytics. Twitter can get overwhelming at times. As such, apps like Tweet Deck make it simple to interact and monitor the trending topics.
You must have heard about HubSpot as an analytics and inbound marketing management service, but did you know they have an app for iOS and Android?
The HubSpot app offers you access to HubSpot tools and analytics right in the comfort of your phone. You can access their service at $200 or more a month. However, the app is free.
The Google AdWords app comes as a pleasant surprise that lets digital marketers check their campaign stats, update budgets, and get real-time alerts. This is particularly useful for anyone who runs a PPC campaign on Google.
With the help of Work Chat on Evernote, you can add reminders, create projects, add visual notes and reminders, and organize your work all in one place. This user-friendly app is available on Google Play and iTunes. What’s more, Evernote gets bonus points for multiple operation features, usability, and design.
If you want to get a detailed view of your social mentions and those your competitors are receiving, Perch is a must-have mobile application. With this app, you ask to perch the companies you’d like to follow. It will develop a feed of updates and mentions about these companies on Twitter, Instagram, and more social sites.
You’ll love this app because it notifies you when someone reviews your product or brand. Perfect for small and mid-sized business, Perch is easy to use.
Moz is famous for the Keyword Explorer, and it’s essential if you’re looking to find and prioritize the keywords that will best target your preferred audience. Featuring an easy to use interface, you can get full keyword reports every month. Furthermore, you can a get high-quality database of vetted keywords and a SERP analysis that will give you access to social data.
These are some of the must have mobile apps as a digital marketer. Be sure to check them out as they’re guaranteed to make your work easier. Get in touch with Sydney SEO to learn more about these applications.